Simple, friendly, and human

As our expectations of digital tools making our lives easier increase, there seems to be less and less human interaction.

We looked to create an identity that embodied the effortless simplicity we’ve come to expect, whilst also retaining a touch of humanity.

Say hello to Pling.

A simple way to connect your bank to your favourite voice assistant. Once connected, it allows you to ask all the usual questions you’d usually have to fire up your app for - Balances, last purchase, received payments.